Design for a Designer

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A remarkable collaboration between Croatian design studio Mireldy Design and Mateja Kovac, a Croatian illustrator and academic painter.

Mateja asked us to create a new visual identity and design for the promotional materials of her brand. We found inspiration for her new visual identity in her gestural strokes and the playful color palette which Mateja uses as a starting point in her creative work. With that we emphasize spontaneity and lightness, as well as refined taste in colors and shapes, by which the illustrator attracts us into her intimate world influenced by simple, day-to-day moments.

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Croatia Creations

Fabulous branding by the Croatian design studio Mireldy.  The firm is led by Imelda Ramović and Mirel Hadžijusufović – art directors, designers and illustrators who have been creating together in fields of advertising, art and culture, music and fashion industry for over 10 years.

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Bold Branding

Leta Sobierajski is an independent designer and art director based in New York City combining traditional graphic design elements with photography, art, and styling to create utterly unique visuals. Her work is incredibly diverse, ranging from conventional identities to brilliantly bizarre compositions.

Love this identity work she did for RŪH Collective, a London-based fashion brand founded by entrepreneurs and creatives from New York, London, and Istanbul.

RŪH’s clothing is for women whose love of modesty is anything but quiet. It is a movement based on respect, opportunity, and pure possibility. Heavy in illustration and color, RŪH’s identity is defined by the geometric shapes which are built upon the same grid as the typographic identity. The geometry is reminiscent of old block art involving nature and sun, and finished off with a crisp copper foil.

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Beautiful Boutique Branding

Ryan Feerer Design Logo

I’m totally hopped up on this lovely identity program by designer/illustrator Ryan Feerer. Created for Betty & June, a contemporary clothing boutique in downtown Abilene, TX, Feerer’s branding vision captures the perfect balance of modern and accessible.

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Celebrating Celadon

Intriguing. Eclectic. Inspired.

That’s how Celedon describes their Charleston, South Carolina home furnishings shop. It also fittingly characterizes the recent redesign of their brand by J.Fletcher Design. Jay Fletcher, a graduate of the Columbus College of Art & Design, created a deeply compelling branding statement that’s both elegant and contemporary. His simple color palette and smart typography have me, for one, highly motivated to trek down south for a bit of a shop…

Buona Confezione

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Happycentro is a multi-platform Design Agency based in Verona Italy. One of my favorite pieces of theirs is this stunning identity/packaging design for a raw chocolate brand.

Our formula for beauty is mixing complexity, order and fatigue. We like contamination between creative disciplines and diversity in general. We don’t like doing same thing twice, and prefer going further what we’re already able to do. It is tiring but satisfying.

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Pattern Patterns

Love this branding for Anna & Siena Fashion by Toronto-based designer, Alaa Amra.

Anna & Siena is a fashion line of basic and minimal cloth wear. The design inspiration came from the unique sewing patterns that were used to create the material. The sewing pattern adds energy and fun to the brand with keeping the sophistication through the typography choice and shapes style. The idea of sewing pattern adds a broad range of compositions that can be used for promotion purposes and packaging design.

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Branding Trig

Sydney-based Olivia King is the designer behind this lovely example of branding and packaging design for Trig, a jewelry company where the pieces are designed by individual customers using a personalization app.

“Using a selection of native Australian materials, and hand-painted wood, the first prototype designs were endless; I realised the potential for the project where the designs were those of the customers themselves. Using the Trig app, each piece is unique the tastes and style of those making them, with colour, shape and material options available in multiple variations.”

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Simply Stunning.

Gorgeous branding project – from the identity through the interior design & even the salt and pepper holders! Designed by a host of talented folks for Simple, a casual dining restaurant in Kiev, Ukraine. (See end of post for credits)

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Project team:
Anna Domovesova – interior design
Boris Alexandrov – creative director
Dimitry Panasjuk – copywriter
Pavel Panfilov – account manager
Alexandr Osipenko – illustrator
Olga Novikova – designer, illustrator
Elena Parhisenko – designer
Anton Storozhev – designer
Nikolay Mihov – visualization

The Absurdity of Spec Work

I began my career in the advertising industry, where I first learned that clients actually expected to get a lot of TLC… for free. I always marveled that folks were actually willing to do that; to give away their time, energy and ideas for just a glimmer of possibility that they’d be tapped for future work. Love seeing this parody of the creative bidding process in new business pitches; truly illustrates how silly the concept is…

 

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