Corporate partnerships with design houses are nothing new, but I can’t help by be totally excited and inspired by this particular one. A desire to provide passengers a “unique experience” led Finnair to pursue a collaboration with the much beloved Finnish design company Marimekko. Starting in the spring of 2013, Marimekko’s signature patterns will adorn the airline’s textiles and tableware, as well as the exterior of the planes themselves. You just have to love a company that proudly declares “Our goal is to become a design airline.” Looks like I’ve gotta figure out how to get myself to Helsinki so I can experience a style flight for myself!
Want to learn even more? Click HERE to see the extended video!